I missed the Sunday Times piece that suggested that because a lot of blogs are started and then abandoned the form is “destined to become a footnote in the history of computing”.
There is no reason to dispute the “fact” that 200 million blogs have been started and then abandoned. It is probably as good a guess as any other.
But it means no more than one of those pre-written pieces for the thin news days over Christmas and the New Year about the millions of diaries that have been sold and that only a half of one per cent, or whatever figure is chosen, will be active come Easter.
It is simply the nature of the animal that most of those that are started will not survive for long. But hundreds of years show that the failure of most diarists to keep up their entries does does not mean the format is dead. Blogs have a lot of similarities.